Introduction
This
section is dedicated to sharing a sample syllabus that uses the
Technology Ventures
textbook by Dorf and Byers. It contains a comprehensive set of
class session descriptions, teaching resources, reading suggestions
and assignments. This syllabus is extracted from Professor Tom
Byers and Randy Komisar's introductory class on High-Technology
Entrepreneurship at Stanford University. The course consists
of twenty 90-minute sessions and four 60-minute workshops for
a total of 24 sessions that take place over a ten-week or quarter
term. Courses can be structured in a variety of other ways other
(e.g. a 15-week or semester term). Therefore, we have noted individual
sessions which can be expanded and rearranged as appropriate by
the instructor.
In
this course overview, you will find a brief course description,
required and recommended reading, as well as a complete syllabus
of all the sessions on this site in PDF format for printing convenience.
In the PDF file, sessions are indicated as follows: "Week 5.B"
is the second session of the fifth week.
Course
Syllabus (complete) [PDF]
Course Syllabus (abridged)
[PDF]
The
textbook's chapters assigned as reading do not always map sequentially
to the each session's material. Students finish most reading and
preparatory material in the first half of the course. If you are
an instructor, all the teaching notes to the cases in the appendices
and answer keys for each chapter are available at the McGraw-Hill
textbook website. All alternative case studies are either available
from STVP
Educators Corner or from other sources such as Harvard
Business School Publishing and European
Case Clearing House (ECCH).
The
Opportunity
Analysis Project (OAP) is a major component of the course.
OAP is a team project that lasts for the entire term where students
investigate an entrepreneurial opportunity, keeping in mind the
key distinctions between an "idea" and an "opportunity". Teams
analyze, evaluate, illustrate and document a pressing market need
that has potential to be solved with a high-technology product
or service.
Course
Description
This
course introduces the fundamentals of 'technology entrepreneurship',
a recent global phenomenon that has driven vital changes in society
by empowering individuals to seek opportunity in technological
and business solutions when presented with what others see as
insurmountable problems.
Technology
entrepreneurship, in itself, is a spirited approach to business
leadership that involves identifying high-potential, technology-intensive
commercial opportunities, gathering resources such as talent and
capital, and managing rapid growth and significant risks using
principled decision-making skills.
This
course is designed to be approachable for all undergraduates (and
co-terminal students) from all majors, particularly science and
engineering students who seek to understand the entrepreneurial
process. Topics introduced in this course are not only relevant
to future managers, marketers, and investors, but to the future
engineer and scientist in industry.
Through
a collection of case studies, lectures, workshops, and projects
that cover high-growth ventures in information technology, electronics,
life sciences, biotechnology and other industries, this course
provides the student with the tools necessary to successfully
identify a true business opportunity, and to start, grow and maintain
a technology enterprise.
We
will cover material organized in five modules in ten weeks:
-
The Entrepreneurial Perspective
- Opportunity Recognition and Evaluation
- Gathering Resources
- Managing Ventures
- Entrepreneurship and You
With
this material we will build on seven critical skills for entrepreneurial
leaders:
-
Creativity and opportunity evaluation
- Real-time strategy and decision making
- Comfort with change and chaos
- Teamwork
- Evangelism, selling, negotiation, and motivation through influence
and persuasion
- Oral and written communication
- Basics of start-up finance and accounting
Required
and Recommended Readings
Books |
Technology Ventures: From Idea to Opportunity, Richard Dorf
and Thomas Byers, McGraw-Hill Higher Education, 2nd Edition
The Monk and the Riddle, Randy Komisar, HBS Publishing, 2nd
Edition |
Cases |
HBS: Harvard Business School Cases
HBS
9-899-292 Advanced Inhalation Research Inc.
HBS 9-396-245 Palm Computing, Inc. (A)
HBS 9-899-270 Steve Perlman and WebTV (A)
HBS 9-803-117 NanoGene Technologies, Inc.
HBS 9-297-095 BioTransplant, Inc: Initial Public Offering
HBS 9-898-090 Palm Computing, Inc - 1995: Financial Challenges
HBS 9-301-038 New Schools Venture Fund
|
Articles |
HBS
97409 How to Write a Great Business Plan, William Sahlman |
Recommended |
Entrepreneurship Textbooks
The Entrepreneurial Venture, William
Sahlman et al
Entrepreneurship, Robert Hisrich and Michael Peters
New Venture Creation, Jeffry Timmons and Steve Spinelli
Launching New Ventures: An Entrepreneurial Approach, Kathleen
Allen
Patterns of Entrepreneurship, Jack Kaplan
The Portable MBA in Entrepreneurship, William Bygrave and
Andrew Zacharakis
Entrepreneurial Strategy and Leadership
Books
Art of the Start and Rules for Revolutionaries,
Guy Kawasaki
The New Business Road Test, John Mullins
The Origin and Evolution of New Businesses, Amar Bhide
Primal Leadership, Daniel Goleman
Piloting Palm, Andrea Butter and David Poque
The Tipping Point, Malcolm Gladwell
Built to Last and Good to Great, Jim Collins
Weird Ideas that Work, Bob Sutton
Living on the Fault Line and Crossing the Chasm, Geoff Moore
Betting It All: The Entrepreneurs of Technology, Michael Malone
The Innovator's Dilemma, Clayton Christensen
The Art of Innovation, Tom Kelley
The Entrepreneurial Mindset, Rita Gunther McGrath and Ian
MacMillan
Smartest Guys in the Room: The Amazing
Rise and Scandalous Fall of Enron, Bethany McLean and Peter
Elkind
Entrepreneurial Finance
Books
The Money of Invention, Paul Gompers
and Josh Lerner
Done Deals, Udayan Gupta
The Successful Business Plan, Rhonda Abrams
Roadmap to Entrepreneurial Success, Robert Price
The Entrepreneurs Guide to Business Law, Constance Bagley
and Craig Dauchy |
|