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Thursday, February
18th
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Aesthetics Matter
& Empathy and Problem Definition
Jules Sherman Jules
Sherman Design |
Abstract: Aesthetics
Matter: The use of an assistive technology occurs within a socio-cultural
context. Social attributes related to devices and cultural judgments concerning
independence and dependence, having or not having a disability, seem to
represent powerful influences on whether devices are accepted into a person's
daily public and private routines. Aesthetics play a vital role in whether or
not someone will actually use what you design. We will look at products by
Bespoke, Compact Cath, Charles and Ray Eames, and others through the lens of
aesthetic consideration. Jules will discuss two personal electronic response
projects she worked on as a graduate student and subsequently as a contractor
for Great Call and QMedic Health, which focused primarily on aesthetics in
order to encourage people to use their device.
Empathy and Problem Definition:
"Tools and methods for developing empathy and uncovering insights will be
discussed through telling the story of an assistive technology I have been
working on for over four years. Design is a non-linear process. Keeping one's
user at the center of the work will ensure that your product solves an
important problem."
Biosketch: Jules Sherman
is a designer and entrepreneur who is passionate about designing human-centered
products that improve quality of life. Jules holds an MFA from the Stanford
Graduate Design Program. As a product designer, she has always been interested
in improving the aesthetics and usability of assistive technology. Jules is
currently co-developing a new nurse innovation program at Children's National
Hospital in Washington DC which entails developing a better way to share
problems experienced by nurses, running design thinking workshops, and
co-creating product solutions for vetted needs. For the past 8 years, Jules has
designed and co-taught original curricula with Lucile Packard Children's
Hospital clinicians focused on healthcare design (products/services) at The
Hasso Plattner Institute of Design at Stanford University. Lastly, Jules is the
founder of Maternal Life, LLC, a company devoted to developing products that
improve healthcare outcomes for women and children. Her first product
Primo-Lacto: A closed system for colostrum collection, was acquired by Lansinoh
in 2018. She is currently working on another hospital product called NOOMA with
colleagues from Stanford Medicine to help facilitate delayed cord clamping for
the preterm infant population. NOOMA will begin a clinical study in early 2021
with the preterm infant population at Sharp Mary Birch in San Diego,
CA.
- Contact
information:
- JS Design Group
- Stanford Research
Profile
- 650/304-9535
- jules -at-
julessherman.com
- julessherman -at-
alumni.stanford.edu
Links:
- Lecture Material:
- Pre-lecture slides - 1.36 Mb pdf file
- Slides:
- Aesthetics Matter - 6.59 Mb pdf
file
- Empathy and Problem Definition - 6.46 Mb pdf
file
- Books quoted from:
- Empathy
Exams
- Meditation
in Action
- Links:
- Incorporating
Aesthetic Design into Medical Products
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