Design Quantification Lab (DQL) Initiative
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Stanford Design Quantification Lab initiative
By creating, detailing, validating and testing front-end metrics and methods, we are predicting the success of products, services, agendas and policies for any private or public organization, using triple-bottom line metrics. These methods support actionable framing and communication of complex design challenges.
Innovation Project Project structure
DQL apply an open innovation model Cycle beween aspirations Map the Market x Execution risk
and current reality space
Initial projects
- Peace Design - Journalism Challenge
- Design Trend Prediction
- Design Briefing for Market and Execution Risk
- Crowd Sourcing Using LinkedIn
Partner
Academic
- Sara Beckman, UC Berkeley Haas School of Business, Berkeley California
- Ken Pickar, Caltech, Pasadena California
- Ab Stevels, Delft University, Delft Nederland
- John Heebøll, Technical University of Denmark, Lyngby Denmark
Industry
- Nokia
- Rambøll Group
Resources
Contacts
For more information, please contact:
- Tanja Aitamurto, Initiator: tanjaa@stanford.edu
- Søren Petersen, Initiator: ingomar1@stanford.edu
- Martin Steinert, Acting Assistant Professor and Deputy Director at Center for Design Research: steinert@stanford.edu