Study questions

  1. What size of businesses should Fundbox focus on in order to maximize the amount of data gathered? Why? What are they missing out on by focusing on this particular set of customers?

  2. What does learning look like for Fundbox? How can Fuloria and his team increase the number of columns of data? (Attributes) Can/should he buy data?

  3. Where should Fuloria and the management team focus their growth—moving up market by lending to larger enterprises, or building the B2B payments platform for small businesses?

  4. What is the viability of building a B2B payments system? Does Fundbox have the proper learning systems and data loops in place to continue learning about small businesses through their network of payments? What are the advantages and disadvantages?