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Conceptual Models

A conceptual framework can guide research by providing a visual representation of theoretical constructs (and variables) of interest.

Designing a conceptual model begins with conducting a thorough review of the literature. Search peer-reviewed journal articles, books/monographs, conference papers, and other relevant references.

Next, organize the literature around the topic. Begin to develop research questions or objectives based on theory.

“Theories present a systematic view of phenomena by specifying relations among variables using a set of interrelated constructs/variables, definitions and propositions (Kerlinger, 1979).”

- From Creswell (1994, p. 82)

 


Templates for Conceptual Models

If you decide to use a diagram, place the dependent variable on the right side and the independent variables toward the left. Insert arrows to represent the hypothesized relationships between variables – use one-way arrows leading from each determining variable to each variable dependent on it.

The following models are not meant to exhaust the possibilities of connecting independent and dependent variables; more complicated models employ multiple independent and dependent variables. For example, two-headed arrows connected by a curved line can be used to show unanalyzed correlations between variables.

Figure 1: Conceptual Model – Template

 

Figure 2: Conceptual Model – Measurement Considerations

 

Develop survey questions and objectives based upon the theory you used to construct the model. It may be useful to add individual variables to your visual picture.

 

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Resources

Asher, H.B. (1984). Causal modeling. Sage University Paper series on quantitative applications in the social sciences, 07-003. Newbury Park, CA: Sage Publications.

Creswell, J.W. (1994). Research design: Qualitative and quantitative approaches. Thousand Oaks, CA: Sage Publications.

Kerlinger, F.N. (1979). Behavioral research: A conceptual approach. New York: Holt, Rinehart & Winston.

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Templates for Conceptual Models


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